Building in public · currently exploring AI-native design ops
I design products, the systems
behind them, and the teams
that ship them.
Product design leader, 12+ years across fintech, B2B SaaS and e-commerce. This is my open notebook — where I test what AI changes about the craft and share the operating systems I bring to a team.
Three streams
Lab
Honest experiments at the edge of design and AI — a question in, a real learning out.
Enter →Writing
Field notes on design leadership, operating systems, and building teams that ship.
Enter →Systems
The reusable part of the craft: design systems, critique rituals, hiring and research playbooks.
Enter →